Category: Sales Strategy

Why is it important to personalise customer experiences?
Customer Experience

Why is it important to personalise customer experience?

The answer might seem obvious… but it’s essentially the difference between a customer who is just another number in your database and one who feels valued, seen, and heard. It’s what makes them feel special and important. It’s what makes them want to come back again and again because of their personalised customer experience journey

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Why is sales training important?
Customer Experience

Why sales training is important?

Effective sales training holds many benefits for both your sales team and your business. Not only should sales training help your salespeople to understand customer needs better, and build strong communication skills that win them trust and help them with client relationships, but it should also equip them to understand sales from a strategic standpoint.

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How does customer experience impact sales?
Customer Experience

How does customer experience impact sales?

The link between a superior customer experience and increased revenue is clear, with almost all brands who actively work on their customer experience reporting an uplift in revenue. How a well thought out and implemented customer experience strategy impacts sales however is subjective – with so many great tools for businesses to use to make

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why does social selling work- Thinkwow
Brand and Values

Why does social selling work?

It’s not easy to connect with humans in a digital age, increased use of technology is impacting eye contact, body language, even how we choose to talk to people we really love… so it’s no surprise that how we build trust in brands we work with is changing too. It’s never been more important to

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how to build a winning sales strategy- thinkwow
Sales Strategy

How to build a winning sales strategy

A successful sales strategy can help to increase customer acquisition, grow revenue with existing customers, develop your sales reps, and ensure sales and marketing teams are working in harmony. A sales strategy is a whole lot more than just giving your sales team a target and a phone… An effective sales strategy ensures your sales

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UKBA Innovation Award Logo

The UK Business & Innovation Awards™ by Awards International® is back to recognise your successes on the path to global best-in-class business performance. The brand-new Smart Award™ format makes it even quicker and easier to participate and submit your business initiative, giving everyone involved the best opportunity to achieve the recognition, learning and networking they deserve – and help raise the bar of business standards across the UK.